At the turn of the century, Nike introduced Shox technology, which was as comfortable as it was  gimmicky.  Compared to sleek nature of Max Air, Shox was a turn in a completely opposite direction as Shox  cushioning  gave its shoes a completely futuristic, robotic appeal. Nike Shox Basketball is about to make a big comeback  with the Nike Air Hypershox 2011, which features the newer Air-infused Shox pillars for cushioning and a Hyperfuse upper.



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